Your Privacy Choices
Privacy Policy
Last updated: 3 September 2026
At 6 For Gold, we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains what information we collect, why we collect it, how we use and protect it, and the rights you have under UK data protection law.
1. Who We Are
6 For Gold operates online prize competitions through 6forgold.co.uk.
Contact details:
6 For Gold
5 Ariel Close
Cellardyke
Fife
KY10 3FG
United Kingdom
Email: hello@6forgold.co.uk
For the purposes of UK data protection law, 6 For Gold is responsible for the personal information described in this Privacy Policy.
2. Information We Collect
Depending on how you use our website and services, we may collect information including:
- Your name
- Email address
- Postal or billing address
- Telephone number, where provided
- Date of birth or age-verification information
- Shopify customer account information
- Competition entries and allocated ticket numbers
- Order and transaction information
- Free-entry information
- Competition and winner records
- Communications you send to us
- Responsible-play and player-protection information where applicable
- Technical information such as your IP address, browser, device and website activity
- Cookie and similar technology information
- Marketing preferences
Payment information is generally processed by the payment provider used to complete your transaction. We do not need to receive or store your full payment-card details ourselves where the payment provider processes those details.
3. How We Use Your Information
We may use personal information to:
- Create and manage customer accounts
- Process competition entries and orders
- Allocate and record competition ticket numbers
- Operate free-entry routes
- Administer competitions and select, verify and contact winners
- Deliver prizes and process winner payments where applicable
- Provide customer service
- Respond to questions and complaints
- Verify age and eligibility where appropriate
- Operate responsible-play and player-protection measures
- Detect and prevent fraud, misuse and security incidents
- Maintain appropriate business, transaction and competition records
- Improve and maintain our website and services
- Send marketing communications where you have consented or where otherwise permitted by law
- Comply with our legal and regulatory obligations
4. Our Lawful Bases
Under UK data protection law, we must have a lawful basis for using your personal information.
Depending on the circumstances, we may rely on:
Contract — where processing is necessary to provide a service you have requested, administer your entry, process an order or fulfil our obligations to you.
Legal obligation — where we need to process or retain information to comply with applicable law.
Legitimate interests — where processing is reasonably necessary for operating and protecting 6 For Gold, administering competitions, maintaining accurate records, preventing fraud, improving our services or protecting our customers, provided those interests are not overridden by your rights.
Consent — where we ask you to make a genuine choice, including certain marketing or cookie activities. Where we rely on consent, you may withdraw it.
The ICO requires businesses to identify their lawful bases and, where legitimate interests are used, explain those interests.
5. Competition and Ticket Records
We maintain records relating to competition entries, including ticket allocations and associated order or customer information.
These records are used to administer competitions accurately, establish valid entries, resolve queries, maintain an audit trail and identify winners.
Where necessary, certain competition records may need to be retained after a competition has ended.
6. Age Verification and Player Protection
6 For Gold competitions are intended for eligible persons aged 18 or over.
We may process information necessary to confirm a person's age or eligibility.
We may also process information relating to responsible-play tools, including spending limits, cooling-off periods, account suspensions or other player-protection measures where those services are used.
Access to this information is limited to what is reasonably necessary to operate and administer those measures.
7. Winners
If you win a competition, we will use your information to contact you, verify your entry and eligibility, arrange delivery or payment of your prize and maintain an appropriate competition record.
We will seek appropriate permission where we wish to use photographs, testimonials or additional promotional material about a winner where consent is required.
8. Who We Share Information With
We may share personal information where reasonably necessary with organisations that help us operate 6 For Gold, including:
- Shopify and services used to operate our online store
- Payment providers
- Email and communications providers
- Website, hosting, security and technical service providers
- Delivery or fulfilment providers where required
- Professional advisers where necessary
- Government, regulatory, law-enforcement or other authorities where required by law
We do not sell customer personal information as a business activity.
Service providers may process information on our behalf only as necessary to provide their services and subject to applicable data-protection requirements.
9. International Data Transfers
Some technology and service providers used by 6 For Gold may process information outside the United Kingdom.
Where UK data protection law requires safeguards for an international transfer, we expect the relevant provider or transfer arrangement to use an appropriate lawful mechanism or safeguard.
10. Cookies
Our website uses cookies and similar technologies.
Some cookies are necessary for the website to operate. Others may be used for functionality, analytics or advertising, depending on the services enabled on the website and the choices you make.
Where consent is legally required for non-essential cookies, we will ask for it.
You can manage available cookie/privacy choices through the controls provided on our website and through your browser where applicable.
The ICO confirms that visitors need to be informed about cookies and that consent is generally required for cookies that aren't strictly necessary.
11. Marketing
If you choose to receive marketing from 6 For Gold, we may send you information about competitions, promotions, news and other relevant updates.
You can unsubscribe using the option provided in our marketing communications or contact us at hello@6forgold.co.uk.
Withdrawing marketing consent will not affect competition entries or other transactions already made with us.
12. How Long We Keep Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including fulfilling our contractual obligations, maintaining competition and transaction records, resolving disputes and meeting legal, tax, accounting, fraud-prevention and regulatory requirements.
Different types of information may therefore be kept for different periods.
When information is no longer required, we will delete, anonymise or securely dispose of it where appropriate.
13. Your Data Protection Rights
Depending on the circumstances, UK data protection law may give you rights including the right to:
- Request access to personal information we hold about you
- Ask us to correct inaccurate or incomplete information
- Ask us to erase personal information in certain circumstances
- Ask us to restrict processing in certain circumstances
- Object to certain processing
- Request transfer of certain information
- Withdraw consent where processing is based on consent
These rights are not absolute and may depend on the circumstances and our lawful basis for processing.
To exercise a data-protection right, contact:
The ICO specifically requires privacy notices to explain people's applicable rights and how they can exercise them.
14. Complaints About Your Personal Information
If you have concerns about how we use your personal information, please contact us first at:
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's independent data-protection regulator.
Information Commissioner's Office
15. Security
We take reasonable organisational and technical measures to protect personal information against unauthorised access, loss, alteration, disclosure or misuse.
No online system can be guaranteed to be completely secure, but we regularly consider the information we hold and the measures appropriate to protecting it.
16. Changes to This Privacy Policy
We may update this Privacy Policy when our services, technology, legal obligations or data-processing activities change.
The latest version will be published on our website with an updated revision date.
